Keyword Selection Tools
Free: Digital Point keyword suggestion tool– free web based tool which compares Wordtracker and Overture search frequencies.(http://www.digitalpoint.com/tools/suggestion/)
Various Prices (approximately $7 / day to $250 / year): WordTracker– web based leased product which has many more features than the other tools. (http://www.wordtracker.com)
Various prices: Keyword Discovery -- deep database of keyword data. Contains historical data. Some of their partners made them sign a non disclosure agreement. (http://www.keyworddiscovery.com/)
Free: Overture Search Term Suggestion Tool– offers search frequency for the prior month throughout the Overture network. (http://inventory.overture.com/d/searchinventory/suggestion/)
Free: Google Keyword Sandbox– shows related search terms but not search quantity. (https://adwords.google.com/select/main?cmd=KeywordSandbox)
Free: Google Search Suggestion Tool– auto-completes search queries to help you find more related search terms (http://www.google.com/webhp?complete=1&hl=en)
Free: Google Sets– shows groups of related keywords. (http://labs.google.com/sets)
Free: Google Sets– shows groups of related keywords. (http://labs.google.com/sets)
Free: Good Keywords– free downloadable software which can be used for preliminary keyword research. (http://www.goodkeywords.com)
General SEO Tools
There are many various tools which help make the job of SEO quicker. These are some of my more commonly used tools. All the tools in this section are free.
FireFox browse r– browser allows tabbed browsing, which saves a ton of time when I am looking at about a half dozen sites at the same time.(http://www.mozilla.org/products/firefox)
Digital Point keyword ranking, backlink, and PageRank checker– I use this tool to view my position for various websites in Google, Yahoo!, and MSN. (http://www.digitalpoint.com/tools/keywords)
Yahoo! Tracker – tracks keyword rankings in Yahoo! (http://www.webmaster- gadgets.com/ytracker/)
Xenu Link Sluth – finds broken links on your site, and helps you build a sitemap. (http://home.snafu.de/tilman/xenulink.html)
Free Meta Tag Generator – helps you create the code for your page title and meta tags (http://www.search-marketing.info/meta-tags/make-meta.htm)
The Google Toolbar – good for highlighting keyword density and doing many things like giving you a quick glimpse of a cached copy of a page and its backlinks.(http://toolbar.google.com/).
GoogleBar (for Mozilla) – used on non internet explorer browsers. (http://googlebar.mozdev.org/)
GoogleBar Hack (for Mozilla) – used to show PageRank on the GoogleBar. (http://www.prgooglebar.org)
Top25Web PageRank lookup – shows PageRank of any page you input. (good to use when the toolbar is broken). (http://www.top25web.com/pagerank.php)
Link Building Tools
Link building is perhaps the most time consuming part of the SEO process. The tools listed in this section have saved me no less than hundreds of hours of time.
Free: Hub Finder– tool looks for co occurring backlinks. (http://www.andyhagans.com/tools/hubfinder/)
Free: Prog - free Google PageRank display search tool. (http://www.seochat.com/seo- tools/pagerank-search/)
Free: Rusty Brick’s link analysis tool. Works with the Google API and offers C block IP and anchor text reporting. Since it works with the Google API it is somewhat slow, but it is free. (http://www.rustybrick.com/link_analysis.php)
Free:: Class C IP checker tool checks for duplicate class C IP addresses from a list of domains. Links from sites which are on the same C block IP address may not carry
as much weight as sites from different C block IP addresses. (http://www.ip-report.com/)
Free: PostTrades unique C block backlink checker If you have over 1000 backlinks then the tool may not provide accurate results. (http://www.posttrades.com/)
Free: Unique Linking Domain Checker– returns links to all unique linking websites that link at your site. (http://www.555webtemplates.com/backlinks-tool.asp)
Free: Unique C Block Backlinks Checker– allows you to quickly survey how competitive a market is by seeing how many C blocks are linking at competing websites. (http://www.webuildpages.com/cclass/)
$224: Optilink link analysis software. Optilink automates sorting competitotrs backlinks and displays the anchor text in links. (http://www.optitext.com/)
$167: SEO Elite– similar to Optilink, but also checks reciprocal link partners. Brad has been doing a good job of updating it and adding features to it. (http://seoelite.com/)
Free: PRWeb– free press releases. I often recommend purchasing one of their premium services though. (http://www.prweb.com)
Free: Cooperative Ad Network … this essentially amounts to a huge link farm, but it is blended in with many sites that are well integrated into the web. (http://www.digitalpoint.com/tools/ad-network/)
$50 per month: LinkItForward is similar to the Coop Ad Network in that it uses the power of many sites to help them all. Instead of reciprocating links with LinkItForward you link to some domains and for doing that get credits where others will link to your domain. (http://linkitforward.com/)
$50 per month: LinkExplore helps you collect contact and linking details to trade links with people who have site details in the LinkExplore database. The LinkExplore database has over 10,000 entries and you can search by keyword and category. (http://www.linkexplore.com/)
Arelis: link exchange software. It allows you to seek out link partners, their contact information, and email them. (http://www.axandra-link-popularity-tool.com/)
Articlebot– creates multiple copies of semantically sound copy from a single original article. I have not yet used Article Bot but have heard good reviews.(http://www.articlebot.com/)
Traffic Equalizer – scrapes search results and creates pages from them. By default it likely leaves some footprints. (http://www.trafficequalizer.com/)
RSS Equalizer – creates static pages out of RSS feeds (http://www.rssequalizer.com/)
RSS Equalizer – creates static pages out of RSS feeds (http://www.rssequalizer.com/)
Fantomaster– high end cloaking software. I have not yet used cloaking software, but Fantomaster has a reputation for being the best in the business.(http://fantomaster.com/)
